PLATFORM EVALUATION ON SOCIAL MEDIA.

PLATFORM EVALUATION ON SOCIAL MEDIAS

 1) TIKTOK: Tiktok  isn’t a social media platform. Tiktok is a media for creating, sharing and discovering short videos. The app is used by young people as an outlet to express themselves through singing, dancing, comedy, and lip-syncing, and allow users to create videos and share them across a community. Tiktok is more of an entertainment platform. Tiktok sits in the top spot as the most-engaging social app. The level of engagement has earned the company million of dollars.

2) FACEBOOK : Facebook is the largest and most-used social media media.

• Facebook is the largest and most recognized social media network worldwide, making it an excellent entry point for businesses looking to develop their social media strategy.
• Of all the social networks, Facebook exposes your business to the broadest audience and offers the most comprehensive set of business tools.
• Facebook’s business tools help you build your online brand, create meaningful connections with customers and potential employees, and increase overall productivity.
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• BENEFITS OF FACEBOOK TO BUSINESS AND CAREER;
• Facebook can help build your brand online.
• Facebook forms professional bonds between competitors.
•  Facebook can change perception.
• Facebook can help search for top job candidates.
• Facebook can increase productivity.
• Facebook facilitates lead generation.
• Facebook offers digital marketing and conversion rate optimization.

 

3) INSTAGRAM: Instagram is a free, online photo-sharing application and social network platform that was acquired by Facebook in 2012. Instagram allows users to edit and upload photos and short videos through a mobile app. Instagram is a social media platform that has skyrocketed in popularity over the last several years and boasts a very high level of user engagement relative to other platforms like Facebook or Twitter. 

4)  TWITTER  : Twitter is a social media site, and it’s primary purpose is to connect people and allow people to share their thoughts with a big audience.

Twitter is a microblogging and social networking service on which users post and interact with messages known as “tweets” owned by American company Twitter, Inc.